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Found 4 from your keywords: subject="Marketing Mix"
cover
Manajemen Pemasaran Jasa
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DAFTAR ISI BAB 1 Pemasaran Jasa BAB 2 Karakteristik dan Klasifikasi Jasa BAB 3 Unsur dalam Pemasaran Jasa BAB 4 Kedudukan Citra dan Brand dalam Pemasaran BAB 5 Customer Loyalty BAB 6 Customer Relationship Management BAB 7 Marketing Mix pada Jasa Pendidikan BAB 8 Topik Khusus : Pemasaran Jasa pada Perguruan Tinggi BOOK REVIEW Manajemen Pemasaran Jasa merupakan salah satu mata kul…

Edition
Ed.1
ISBN/ISSN
978-602-289-141-3
Collation
x + 142 hlm.; ilus.; 24 cm.
Series Title
-
Call Number
658.8 Ada m
cover
Marketing Management and Strategy
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PETER DOYLE

DAFTAR ISI BAB 1 Management : objectives and tasks BAB 2 The Customer-led business BAB 3 Segmentation, Positioning and the marketing mix BAB 4 Strategic market planning BAB 5 Market dynamics and competitive strategy BAB 6 Building successful brands BAB 7 Innovation and new product development BAB 8 Pricing policy : delivering value BAB 9 Communications strategy BAB 10 Managing perso…

Edition
Ed.3
ISBN/ISSN
0-273-65150-1
Collation
xviii ; 24 cm ; 446 hlm
Series Title
-
Call Number
658.802 Day m
cover
Perilaku Konsumen
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Irham Fahmi

DAFTAR ISI BAB 1 Konsep Dasar Perilaku Konsumen BAB 2 Persepsi dan Perilaku Konsumen BAB 3 Kepribadian dan Gaya Hidup BAB 5 Segmentasi Pasar BAB 6 Pengambilan Keputusan Konsumen BAB 7 Psikologi Pasar BAB 8 Marketing Mix BAB 9 Motivasi dan Kebutuhan Konsumen BAB 10 Strategi Diversifikasi, Fokus Bisnis dan Kreatifitas Bisnis BAB 11 E-Business dan Perilaku Konsumen BAB 12 Etika Bisnis d…

Edition
-
ISBN/ISSN
978-602-289-233-5
Collation
ix, 202 p ; 25 cm
Series Title
-
Call Number
658.8342 Fah p
cover
Information Technology Business Start-Up Ilmu Dasar Merintis Start-Up Berbasi…
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YUDHO YUDHANTO

DAFTAR ISI BAB 1 Start –Up BAB 2 Rekayasa Bisnis Berbasis Teknologi Informasi (TI) BAB 3 Framework Start-Up BAB 4 Start-Up Bidang IT BAB 5 Ide Bisnis BAB 6 Analisis SWOT BAB 7 Bisnis Canvas Model ( BCM) BAB 8 Product Life Cycle (PLC) BAB 9 Analisis BCG BAB 10 Branding BAB 11 Organisasi Sart-Up BAB 12 Marketing Mix BAB 13 Rancangan Anggaran Bisnis BAB 14 Analis Smart Business Map…

Edition
Ed.1
ISBN/ISSN
978-602-04-8721-2
Collation
vii ; 21 cm ; 264 hlm
Series Title
-
Call Number
650 Yud i